Teaching and Corporate Training Experience:
a. Has been teaching at various IIMs the complete paper in B2B for the past 22 years.
b. Has been an Accredited Trainer by MIS and MDIS Singapore doing open house programmes (2-day workshops) for Corporate Executives on topics such as Designing a Sales Funnel, Key Account Management and Selling, Enterprise Selling.
c. Has done Corporate training in India and overseas for Companies like Samsung India (Air Conditioning and Monitor divisions), Toshiba Singapore, Siemens India, ITI, Hindustan Aeronautics, Lexis Nexis, Pearson and Entrepreneurs forum in Chennai.
Mohan Kuruvilla has 34 years of Industry experience starting with TATA TINPLATE and having worked for 18 years leaving in April 2000 as The Chief Marketing Manager.
Kumar, R., & Kuruvilla, M. (2001). Tinplate Company of India – Need for a Conceptual Focus. Ivey Case.
Kumar, R., & Kuruvilla, M. (1999). Pricing in Business-to-Business Marketing. The Hindu-Business Line.