IIM Visakhapatnam Launched Executive Certificate Program in Strategic Digital Marketing Applied Analytics Batch 3
The Indian Institute of Management Visakhapatnam has inaugurated the Executive Certificate Program in Strategic Digital Marketing Applied Analytics Batch 3. The five-month program will be conducted online via Uptop Education’s platform. A total of 45 working executives from various industries have enrolled in the program.
This program, meticulously designed by the esteemed faculty of IIM Visakhapatnam, equips professionals with the knowledge and skills to effectively leverage digital and social media platforms. The course focuses on constructing strategic frameworks to assist managers in facilitating their marketing endeavors and making informed decisions. By integrating analytical and theoretical insights, the course enables participants to confidently navigate the evolving landscape of digital marketing, applying proven techniques for systematic and impactful decision-making.
Prof. Amit Shankar, Program Co-Director, welcomed the participants, shared insights about his experience with the attendees, and highlighted the program modules.
The chief guest of the inauguration, Prof. Anuradha M V, Chair of Executive Education Program IIM Visakhapatnam, congratulated the participants on embarking on an interesting journey of learning. She emphasized the relevance of digital marketing and analytics for small and medium-sized businesses. She also highlighted the importance of marketing, digital marketing, and analytics in today’s world and how these domains can add value to participants and their respective domains.
Prof. Pankaj Vishwakarma, the Program Director, concluded the session with a heartfelt vote of thanks. He expressed his sincere appreciation to all stakeholders for their unwavering support and commitment to the program. He also extended his gratitude to the participants for their enthusiasm, engagement, and valuable contributions, which made the session a meaningful and successful experience.
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