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07       Shankar, A., Yadav, R., Behl, A. and Gupta, M. (2021). How does dataveillance drive consumer online
                   payment resistance? Journal of Consumer Marketing. 1-11.

          08       Shankar, A., Gupta, M., Tiwari, A. K., & Behl, A. (2021). How does convenience impact showrooming
                   intention? Omnichannel retail strategies to manage global retail apocalypse. Journal of Strategic
                   Marketing, 1-22.

                   Jebarajakirthy, C., Das, M., Shah, D., & Shankar, A. (2021). Deciphering in-store-online switching in
          09       multi-channel retailing context: Role of affective commitment to purchase situation. Journal of

                   Retailing and Consumer Services, 63, 102742.

                   Behl, A., Jayawardena, N., Ishizaka, A., Gupta, M., & Shankar, A. (2021). Gamification and gigification:A
          10       multidimensional theoretical approach. Journal of Business Research, 139, 1378-1393.

           11      Shankar, A., & Nigam, A. (2021). Explaining resistance intention towards mobile HRM application: the
                   dark side of technology adoption. International Journal of Manpower, 1-20.

           12      Shankar, A.,& Behl, A. (2021). How to enhance consumer experience over mobile wallet: a data-driven
                   approach. Journal of Strategic Marketing, 1-18

           13      Shankar, A.,Jebarajakirthy, C., & Kumari, P. (2021). Editorial for the Special Section on Research on
                   consumer evaluation  of  mobile  applications: Does interactivity matter? Australasian Journal of
                   Information Systems, 25.

           14       Khanzode, A. G., Sarma, P. R. S.,& Goswami, M. (2021). Modelling interactions of select enablers of Lean
                    Six-Sigma considering sustainability implications: an integrated circular economy and Industry 4.0
                    perspective. Production Planning & Control, 1-17.

           15       Sarma, P. R. S., Kumar, A., Choudhary, N. A., & Mangla, S. K. (2021). Modelling resilient fashion retail
                    supply chain strategies to mitigate the COVID-19 impact. The International Journal of Logistics
                    Management, 1-31.

           16       Chakrabarti, A., & Krishnan, K. (2021). Change in Illiquidity of Family Firms with Institutional Pressure:
                    Evidence from India. American Business Review, 24(2), 173-197.
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