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RESEARCH AT IIMV

FACULTY RESEARCH PUBLICATIONS

Modelling resilient fashion retail supply chain strategies to mitigate the COVID-19
impact.

AUTHORS : PRS SARMA, AALOK KUMAR, CHOUDHARY, N. A., & MANGLA, S. K.

Published in The International Journal of Logistics Management (ABDC A).

This paper aims to develop supply chain strategies for the fashion retail supply chain (FRSC), likely to be
disrupted by the current pandemic (COVID-19) under physical and online retail stores. The resilient retail supply
chain design is proposed under budget allocation and merchandise capacity constraints.Click here for the paper.

Change in Illiquidity of Family Firms with
Institutional Pressure: Evidence from India.

AUTHORS : AMIT B CHAKRABARTY, &
KAVERI KRISHNAN.

Published in American Business Review (ABDC A).

The study finds that family firms have significantly higher
illiquidity compared to non-family firms. Moreover, family
businesses have successfully resisted the institutional pressure to
decrease illiquidity and have also defied these coercive pressures
to increase the illiquidity of family businesses finally. Click here
for the paper.

1. Deciphering In-Store-Online Switching in Multi-Channel
Retailing Context: Role of Affective Commitment to
Purchase Situation

AUTHORS : JEBARAJAKIRTHY, C., DAS, M., SHAH & AMIT SHANKAR
Published in Journal of Retailing and Consumer Services (ABDC A).

This study enriches the multi-channel literature and provides several implica-
tions to multi-channel fashion retailers.Click here for the paper.

2. Explaining resistance intention towards mobile HRM application: Dark side

AUTHORS : AMIT SHANKAR, NIGAM, A.
Published in International Journal of Manpower (ABDC A).

18 VOL. / ISSUE /SEP DEC