Page 25 - EEP - Brochure
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DIGITAL SOCIAL MEDIA & MARKETING.
DIGITAL SOCIAL MEDIA & MARKETING.
ABOUT THE PROGRAM
The programme has been designed by the
experienced and learned faculty of IIM
Visakhapatnam to enable marketing
professionals to understand strategies and
tactics to optimize digital and social media
platforms. The program aims to impart essential
knowledge of several basic and advanced
techniques to the participants by engaging them
in hands-on exercises, simulations, case studies,
projects, and scenarios in real business contexts.
Marketing Management, Consumer Behaviour,
Search Marketing, Social Media Marketing,
Google Analytics, Google AdWords, and Digital
Marketing Analytics are the major component of
the program.
DIGITAL FINANCE & FINTECH
DIGITAL FINANCE & FINTECH
ABOUT THE PROGRAM
The program is designed to shape participants’
pertinent outlook and knowledge towards Digital
finance and Fintech. Over the course of the
program, participants will engage in a range of
learning activities, including case studies, group
discussions, interactive workshops, master classes
and experiential exercises. They will learn from
experienced faculty members and have the
opportunity to network and collaborate with a
diverse group of peers from various industries and
backgrounds.
