Page 15 - IIM(V)Issue_10 Feb_V4

RESEARCH @ IIMV

Metaverse meetings: fantasy or sustainable future of
work?

Kumar Aman; Amit Shankar; Kumar Rajesh; Kumar V V, Ajith
International Journal of Manpower (ABDC-A)

Purpose
This study examines the effect of crucial factors (benefits and sacrifices)
influencing employees’ perceived values (hedonic and utilitarian)

towards metaverse meeting platforms. Further, the study investigates
the impact of employees’ perceived values (hedonic and utilitarian
values) on behavioral intention to use metaverse meeting platforms.
The study also examines how behavioral intention to use metaverse
meeting platforms influences organizational SDG achievement. Finally,
the authors analyzed the moderating impact of employee creativity.

Design/methodology/approach

Data were collected from 228 participants through structured
questionnaires, and the hypotheses were examined using the structural
equation modeling approach

Findings

Social presence and technostress are significantly associated with
perceived hedonic value. Further, social presence, exhaustion and
technostress are significantly associated with perceived utilitarian
value. Similarly, perceived hedonic and utilitarian value is significantly
associated with behavioral intention to use metaverse meeting
platforms. Further, behavioral intention to use metaverse meeting

platforms is also significantly associated with SDG achievement.

Originality/value

Social presence and technostress are significantly associated with
perceived hedonic value. Further, social presence, exhaustion and
technostress are significantly associated with perceived utilitarian
value. Similarly, perceived hedonic and utilitarian value is significantly
associated with behavioral intention to use metaverse meeting
platforms. Further, behavioral intention to use metaverse meeting
platforms is also significantly associated with SDG achievement.

Click here to read the paper.

14 VOL.6/ ISSUE 1, SEP-DEC 2024